This comprehensive six-month Graphic Design and Brand Identity course is designed to equip students with the fundamental and advanced skills needed to excel in the field of visual communication. The course covers the principles of design, branding, and professional tools like Photoshop and Canva, as well as practical applications such as flyer design, social media graphics, and brand identity development.
Through hands-on projects, students will learn to create logos, marketing materials, and visual assets that communicate brand messages effectively. The final capstone project will involve designing a full brand identity package for a real or fictional Nigerian business, providing students with a strong portfolio to showcase their skills.
By the end of the course, students will have a solid understanding of graphic design fundamentals, brand identity principles, and digital design tools, preparing them for careers in design, marketing, and branding.
Curriculum
- 19 Sections
- 10 Lessons
- 24 Weeks
- Introduction to Graphic Design1
- Principles of Design1
- Color Psychology in Design1
- Typography and Font Psychology1
- Introduction to Brand Identity1
- Logo Design Basics1
- Building a Brand’s Visual Identity1
- Introduction to Photoshop1
- Advanced Photoshop Techniques1
- Designing with Canva1
- Advanced Canva Techniques0
- Basic Photo Editing with Photoshop0
- Advanced Photo Manipulation0
- Photo Editing for Branding0
- Flyer Design Basics0
- Advanced Flyer and Poster Design0
- Mockups and Presentations0
- Portfolio Design and Presentation0
- Capstone Project0
Requirements
- A computer or laptop with internet access.
- Basic computer literacy (ability to navigate applications and folders).
- Access to Adobe Photoshop (free trial or full version).
- A Canva account (free or Pro version).
- Willingness to practice and complete design assignments.
Features
- Comprehensive Curriculum – Covers everything from design basics to advanced branding techniques.
- Hands-on Learning – Practical assignments and projects after every lesson.
- ndustry-Standard Tools – Learn Photoshop and Canva for professional design work.
- Brand Identity Development – Create logos, flyers, posters, and social media graphics.
- Real-World Application – Work on branding projects for Nigerian businesses.
- Capstone Project & Portfolio Building – Develop a complete brand identity package for your final project.
- Career Readiness – Gain skills for freelancing, in-house design roles, or personal brand development.
Target audiences
- Beginners looking to start a career in graphic design.
- Entrepreneurs and small business owners who want to create their own brand visuals.
- Marketing professionals who want to enhance their visual communication skills.
- Students and freelancers aiming to build a strong portfolio and land design jobs.
- Social media managers who need to create engaging posts and advertisements.
